Where to begin. As a specialist in building brands, Tim focuses on the strategic, conceptual, and visual development of a brand, crafting experiences that bring that to life. Most recently, as Director of Brand Experience at Genesys, he spearheaded a global brand refresh to revitalize the company's identity and position it for future growth in the B2B and SaaS space. Prior to this, he was Head of Brand Experience and Creative at Google, where he led and contributed to the launch and establishment of Google’s hardware, gaming, and Fiber divisions.

Throughout his career, Tim has shaped initiatives for clients including Harley-Davidson, Coke, GE, eBay, Charles Schwab, and YouTube. Before his time at Google, he was a Creative Director at AKQA, leading their first Agency of Record relationship with Autodesk, and spent seven formative years at VSA Partners in Chicago. He is a graduate of Michigan State University and The Creative Circus.

Tim’s work has been recognized by AIGA, ID Magazine, The One Show, D&AD, Graphis, and ReBrand, among others. In addition, it was selected for inclusion in the permanent collection of the Library of Congress. A member of the AIGA and the One Club, he has also served the Advisory Board of The Creative Circus since 2005 and juried multiple design competitions – including the One Show.

 

Genesys

Director of Brand Experience + Creative Services
October 2023 – August 2024

Google

Head of Brand Experience + Creative / Google Fiber
June 2021 – July 2023

Global Creative Director, Brand / Google Stadia
March 2018 – May 2021

Global Creative Director, Brand / Google Hardware
October 2015 – March 2018

Global Creative Director, Brand / Android + Chrome Hardware
November 2012 – October 2015

AKQA

Creative Director
September 2009 – October 2012
Accounts: Autodesk, YouTube, eBay, Charles Schwab, and Target


Factor Design

Associate Creative Director
August 2006 – May 2009
Accounts: Apple, Caribou Coffee, Coke, Evernote, GE, Google, The Involvement Practice, JCDecaux, La Cornue, Rock for MS, San Francisco International Film Festival, Sandbox Studio, Sprite and Solaria.

VSA Partners

Design Director
December 2003 – August 2006
Accounts: Harley-Davidson and Bell Canada (Primary) Chronicle Books, Mead Paper, Metcap Bank, Playboy, and Toyota Trucks.

Senior Designer
August 2002 – December 2003
Accounts: Harley-Davidson, Boston Market, Chronicle Books, Mead Paper, Metcap Bank, and Playboy.

Designer
July 1999 – August 2002
Accounts: Potlatch Paper, Segway, and Steelcase


Education

The Creative Circus
Visual Design + Storytelling

Michigan State University
BA Visual Design + Cognate in Advertising